Saputo

Supplier Communications & Production Design

Structured, high-frequency communication materials for a national dairy supplier network

Project Overview

Saputo Dairy Australia (formerly Murray Goulburn) is one of Australia’s largest dairy processors, supporting an extensive network of suppliers across multiple regions. Clear, consistent communication was critical to ensure suppliers stayed informed, aligned, and supported across operational, regulatory, and market changes.

Brandtribal worked across this project over several years, delivering ongoing supplier newsletters, reports, and communication materials under tight production timelines. Each edition needed to balance detailed operational content with clear, accessible design — ensuring information could be quickly understood and acted on.

The outcome was a structured communication system that delivered consistency across editions while remaining flexible enough to support evolving business priorities.

Key Highlights

Delivered ongoing supplier communications across multiple regions
Simplified complex operational content into structured layouts
Maintained consistency across high-frequency publication cycles
Supported internal teams with reliable, repeatable design systems

Our Approach

The work focused on creating a repeatable design system that could handle large volumes of content without compromising clarity. Layout structures were designed to support a mix of editorial articles, operational updates, data tables, and visual content — ensuring each element had a clear hierarchy and purpose.

Consistency was critical. Each edition needed to feel familiar while accommodating new content, regional variations, and evolving messaging. The system allowed internal teams to deliver frequent updates with confidence, knowing the structure would support both readability and production efficiency.

Project Result

The final output provided a reliable communication framework that supported Saputo’s supplier network with clear, consistent, and accessible information. The structured approach improved readability across complex content while enabling efficient production across multiple editions and timelines.

5 min read

Paul Lynch

Client